Gloucester is a gorgeous coastal city on Cape Ann, Massachusetts, known for its rich maritime history, some of the world's most beautiful beaches, delicious fresh-caught seafood, and an active working waterfront. Those who live in the area enjoy adventures — both on the water and land — and experience some of the most stunning natural beauty on the coast. With its charming and walkable downtown area, unique boutiques, boating culture, fun-filled festivals and events, entertainment spots, natural wonders, and museums, Gloucester has become a popular destination for home buyers as well as tourists — creating exceptional opportunities for those looking to sell their Gloucester homes.
Before you decide to list your home, though, it's essential to research the Gloucester real estate market and invest some time and energy into positioning your home to sell for the best price.
Determine the right time to sell your home
Knowing when to put your house up for sale can substantially impact how fast it sells and the profits you end up with. Like most of the country, the best time to list a home for sale in Gloucester is usually around May or June. The weather is gorgeous, the curb appeal is top-notch, and buyers are actively out and about looking for new types of properties at this time.
Make sure to set an appropriate asking price
Identifying a competitive and accurate asking price is critical to a successful, streamlined sale. Setting the right price point from the get-go can help attract more buyers and entice maximum buyer interest.
To find that sweet spot when it comes to your pricing strategy, you need to account for the current market trends, evaluate recently sold similar properties, and make sure you include home improvements in the list price. Due to the complexity of some of these factors, it’s a great idea to reach out to a skilled local real estate agent for guidance. By leveraging their exceptional market insight and understanding of the real estate process, your Gloucester real estate agent can help you set a price for your home that will get it the attention it deserves.
To find that sweet spot when it comes to your pricing strategy, you need to account for the current market trends, evaluate recently sold similar properties, and make sure you include home improvements in the list price. Due to the complexity of some of these factors, it’s a great idea to reach out to a skilled local real estate agent for guidance. By leveraging their exceptional market insight and understanding of the real estate process, your Gloucester real estate agent can help you set a price for your home that will get it the attention it deserves.
Get the home ready to sell
Staging your home is a critical step when preparing your property for its grand entrance on the market, as it can significantly uplevel the appeal of your listing. Staging is a carefully planned process that aims to make the property look inviting to potential buyers by paying attention to the details and arranging the furniture and decor in a way that highlights the home's best features — the focus is on showcasing the property’s potential and allowing your buyers to imagine their own happy lives within the space.
When it comes to home staging, there are two things to remember: keep it neutral, and less is more. The whole point of staging is to capture a buyer's interest from the front door. That's why you should pay extra attention to the entry hall and make sure that this part of the house is staged properly. For instance, you can buy new rugs, repaint, or place a dramatic piece of art to draw a buyer's attention to the area. However, be careful not to overdo it, as you don’t want to home to appear overly staged and bland.
When staging, removing all clutter and depersonalizing the space is essential, as you want your home to appear as neutral and inviting as possible. After all, you want buyers to focus on the beauty of your home and not be distracted by the surrounding clutter or your personal belongings.
When it comes to home staging, there are two things to remember: keep it neutral, and less is more. The whole point of staging is to capture a buyer's interest from the front door. That's why you should pay extra attention to the entry hall and make sure that this part of the house is staged properly. For instance, you can buy new rugs, repaint, or place a dramatic piece of art to draw a buyer's attention to the area. However, be careful not to overdo it, as you don’t want to home to appear overly staged and bland.
When staging, removing all clutter and depersonalizing the space is essential, as you want your home to appear as neutral and inviting as possible. After all, you want buyers to focus on the beauty of your home and not be distracted by the surrounding clutter or your personal belongings.
Focus on the outdoors
Remember to stage the outdoor area as well, including your deck or patio. Staging the outdoor space is a vital aspect of the overall presentation, as it extends the living area and brings the property's appeal to a whole new level.
The focus here is on creating a beautiful, relaxing environment that encourages potential buyers to envision outdoor gatherings and leisurely moments. Thoughtfully placed outdoor furniture, such as a cozy seating area or a charming dining set, showcases the potential for entertaining and enjoying the fresh air. Adding tasteful accents like colorful cushions, decorative lanterns, and potted plants brings warmth and character to the space. Furthermore, accentuating any unique features, such as a patio, deck, or pool, emphasizes the home's value and lifestyle possibilities.
Well-maintained landscaping, trimmed hedges, and vibrant plants instantly elevate the curb appeal. After all, every detail matters when it comes to selling your home. When preparing to sell, you want to ensure the entire property, including the landscaping, is immaculate.
Updating the outdoor space can add value to your home and create a more welcoming environment for buyers. Adding a pop of color to your yard or walkways with beautiful in-season flowers can create a more attractive outdoor space that invites buyers inside. You can turn up the home's charm by adding elegant lighting to the backyard, trimming your bushes and grass, and adding mulch around trees and shrubs.
The focus here is on creating a beautiful, relaxing environment that encourages potential buyers to envision outdoor gatherings and leisurely moments. Thoughtfully placed outdoor furniture, such as a cozy seating area or a charming dining set, showcases the potential for entertaining and enjoying the fresh air. Adding tasteful accents like colorful cushions, decorative lanterns, and potted plants brings warmth and character to the space. Furthermore, accentuating any unique features, such as a patio, deck, or pool, emphasizes the home's value and lifestyle possibilities.
Well-maintained landscaping, trimmed hedges, and vibrant plants instantly elevate the curb appeal. After all, every detail matters when it comes to selling your home. When preparing to sell, you want to ensure the entire property, including the landscaping, is immaculate.
Updating the outdoor space can add value to your home and create a more welcoming environment for buyers. Adding a pop of color to your yard or walkways with beautiful in-season flowers can create a more attractive outdoor space that invites buyers inside. You can turn up the home's charm by adding elegant lighting to the backyard, trimming your bushes and grass, and adding mulch around trees and shrubs.
Get professional photos
Most modern buyers begin their home searches online. If a gorgeous photo of your home pops up while they’re browsing through the listings, this can translate to more clicks, a faster sale, and a higher sales price. That's why hiring an expert photographer can go a long way in helping your property sell. They will know all the tricks of the trade to make each space look truly alluring and capture your home’s most impressive features.
Find an experienced Gloucester real estate agent
Selling a home is a highly detailed process, especially if you want to do it right. As a result, bringing in the experts is a great idea. If you're thinking about listing your home for sale in Gloucester, team up with an experienced and trusted real estate agent who knows the area inside and out. You want an expert on your side who has significant experience selling homes and can stand by your side from start to finish.
When the time comes to sell your Gloucester home, your expert agent is your biggest asset. If you're ready to get the insight you need on your home-selling journey, contact trusted Realtor® Louise Touchette and her team today.
*Header photo courtesy of Shutterstock
When the time comes to sell your Gloucester home, your expert agent is your biggest asset. If you're ready to get the insight you need on your home-selling journey, contact trusted Realtor® Louise Touchette and her team today.
*Header photo courtesy of Shutterstock
